Join us at
SELANGOR CREATIVE
ECONOMY EXPO 2025
MBSA convention Centre Shah Alam
September 23-24
September 23-24
September 23-24
9:00AM - 4:30PM
9:00AM - 4:30PM
9:00AM - 4:30PM
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Co-organiser
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VENUE PARTNER
offical media partner
strategic PARTNER
hotel partner
Creative partner
Strategic partner
Hosted by
Co-organiser
VENUE PARTNER
offical media partner
strategic PARTNER
hotel partner
Creative partner
Strategic partner
Hosted by
Co-organiser
VENUE PARTNER
offical media partner
strategic PARTNER
hotel partner
Creative partner
Strategic partner
overview
RE:IMAGINE SELANGOR "Creativity is the new economy
The Selangor Creative Economy Expo 2025 (SCEE25), an initiative by the Selangor state government and Selangor Youth Community (SAY), aims to boost the creative sector through showcases, Biz Xchange matching, and strategic partnerships.
Participants
CI PLAYERS
GOVERNMENT
PBTs
NGO
INVESTOR
ACADEMICIAN
CORPORATE BODIES
STUDENTS
Agenda at glance
Agenda at glance
Day 1
September
September
23 (Tuesday)
Registration
8:30 a.m - 9:30 a.m
Registration
8:30 a.m - 9:30 a.m
Registration
8:30 a.m - 9:30 a.m
Arrival of YB Tuan Mohd Najwan Bin Halimi
10:15am
Arrival of YB Tuan Mohd Najwan Bin Halimi
10:15am
Arrival of YB Tuan Mohd Najwan Bin Halimi
10:15am
ARRIVAL OF DYMM TENGKU PERMAISURI HAJAH NORASHIKIN
10:25am
ARRIVAL OF DYMM TENGKU PERMAISURI HAJAH NORASHIKIN
10:25am
ARRIVAL OF DYMM TENGKU PERMAISURI HAJAH NORASHIKIN
10:25am
Opening by Emcee
10:35am
Opening by Emcee
10:35am
Opening by Emcee
10:35am
Singing of state anthem
10:40am
Singing of state anthem
10:40am
Singing of state anthem
10:40am
TOWNHALL SESSION LED BY YB TUAN MOHD NAJWAN BIN HALIMI START
10:45am
TOWNHALL SESSION LED BY YB TUAN MOHD NAJWAN BIN HALIMI START
10:45am
TOWNHALL SESSION LED BY YB TUAN MOHD NAJWAN BIN HALIMI START
10:45am
performance
11:45am
performance
11:45am
performance
11:45am
LAUNCHING CEREMONY & GIMMICK OF PELAN TINDAKAN EKONOMI KREATIF SELANGOR BY DYMM TENGKU PERMAISURI SELANGOR & YB TUAN NAJWAN HALIMI
11:50am
LAUNCHING CEREMONY & GIMMICK OF PELAN TINDAKAN EKONOMI KREATIF SELANGOR BY DYMM TENGKU PERMAISURI SELANGOR & YB TUAN NAJWAN HALIMI
11:50am
LAUNCHING CEREMONY & GIMMICK OF PELAN TINDAKAN EKONOMI KREATIF SELANGOR BY DYMM TENGKU PERMAISURI SELANGOR & YB TUAN NAJWAN HALIMI
11:50am
performances
12:00pm
performances
12:00pm
performances
12:00pm
booth walkabout
12:10pm
booth walkabout
12:10pm
booth walkabout
12:10pm
end of ceremony
1:00pm
end of ceremony
1:00pm
end of ceremony
1:00pm
Day 2
September
September
24 (Wednesday)
Registration
9:00am
Registration
9:00am
Registration
9:00am
Forum 1
Unlocking Capital: Bridging the Gap Between Banks, VCs & the Creative Economy
10:00am
Forum 1
Unlocking Capital: Bridging the Gap Between Banks, VCs & the Creative Economy
10:00am
Forum 1
Unlocking Capital: Bridging the Gap Between Banks, VCs & the Creative Economy
10:00am
Forum 2
Beyond Ownership: Licensing, Royalties & Global IP Market Access for Malaysian Creatives
11:00am
Forum 2
Beyond Ownership: Licensing, Royalties & Global IP Market Access for Malaysian Creatives
11:00am
Forum 2
Beyond Ownership: Licensing, Royalties & Global IP Market Access for Malaysian Creatives
11:00am
Performance
12:10pm
Performance
12:10pm
Performance
12:10pm
Forum 3
Rakyat-Centric Creativity: Community-Driven Hubs for Social Cohesion, Youth Development & Economic Upliftment
12:25pm
Forum 3
Rakyat-Centric Creativity: Community-Driven Hubs for Social Cohesion, Youth Development & Economic Upliftment
12:25pm
Forum 3
Rakyat-Centric Creativity: Community-Driven Hubs for Social Cohesion, Youth Development & Economic Upliftment
12:25pm
performance
1:30pm
performance
1:30pm
performance
1:30pm
CRE8FUND FINAL PITCHING & PRIZING CEREMONY
1:45 - 5:40pm
CRE8FUND FINAL PITCHING & PRIZING CEREMONY
1:45 - 5:40pm
CRE8FUND FINAL PITCHING & PRIZING CEREMONY
1:45 - 5:40pm
arrival of dytm tengku amir shah ibni sultan sharafuddin idris shah alhaj, raja muda selangor
2:00pm
arrival of dytm tengku amir shah ibni sultan sharafuddin idris shah alhaj, raja muda selangor
2:00pm
arrival of dytm tengku amir shah ibni sultan sharafuddin idris shah alhaj, raja muda selangor
2:00pm
cre8biz xchange session
2:00 - 4:00pm
cre8biz xchange session
2:00 - 4:00pm
cre8biz xchange session
2:00 - 4:00pm
networking session & exhibitions
2:00 - 5:00pm
networking session & exhibitions
2:00 - 5:00pm
networking session & exhibitions
2:00 - 5:00pm
creative sectors
sectors of creative economy in selangor
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01/
CULTURAL ARTS
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CRAFT
VISUAL ARTS
MUSIC
PERFORMING ARTS
CREATIVE WRITING
FASHION & TEXTILES
GASTRONOMY
OTHERS
02/
MULTIMEDIA ARTS
E-SPORTS
PUBLISHING & PRODUCTION
DESIGN
ADVERTISING
ANIMATION & DIGITAL CONTENT
OTHERS
03/
CULTURAL HERITAGE ARTS
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ARCHIVES (DOCUMENT, FASHION
COLLECTION STORAGE)
RESTORATION & CONSERVATION
MUSEUM ACTIVITIES
OTHERS
01
Co-Creating Better Policies
A participatory platform that engages creative stakeholders in shaping inclusive and forward-thinking creative policies via townhalls, focus group discussions (FGDs), roundtable dialogues, forums, and conferences.
Empowering Creative Entrepreneurs
A business-driven platform designed to strengthen Selangor’s creative entrepreneurship ecosystem through strategic business matching, professional networking, and hands-on capacity-building programs that enable sustainable growth and market access.
Celebrating Creative Expression
A vibrant stage to amplify the voices, talents, and ideas of Selangor’s creative community through concerts, pitching sessions, night markets, and festivals—bridging art, culture, and commerce in public spaces.
Fueling Creative Growth
A state-backed funding initiative providing micro grants, collaborative opportunities, and joint ventures to nurture innovation, sustain creative businesses, and ensure equitable access to financial support across all creative sectors.
marketing
networking
learning
marketing
networking
learning
thematic forum
Forum 1
Unlocking Capital: Bridging the Gap Between Banks, VCs & the Creative Economy
FOCUS
Financial institutions’ role in funding the creative sector, investment readiness, alternative financing, moving away from grant dependency; combining product, service & IP monetization.
WHY IT MATTERS?
Highlights the disconnect between traditional finance and the creative sector, replicable business model and promotes solutions.
Forum 1
Unlocking Capital: Bridging the Gap Between Banks, VCs & the Creative Economy
FOCUS
Financial institutions’ role in funding the creative sector, investment readiness, alternative financing, moving away from grant dependency; combining product, service & IP monetization.
WHY IT MATTERS?
Highlights the disconnect between traditional finance and the creative sector, replicable business model and promotes solutions.
Forum 1
Unlocking Capital: Bridging the Gap Between Banks, VCs & the Creative Economy
FOCUS
Financial institutions’ role in funding the creative sector, investment readiness, alternative financing, moving away from grant dependency; combining product, service & IP monetization.
WHY IT MATTERS?
Highlights the disconnect between traditional finance and the creative sector, replicable business model and promotes solutions.
Forum 2
Beyond Ownership: Licensing, Royalties & Global IP Market Access for Malaysian Creatives
FOCUS
Global licensing deals, royalty management, collective rights organizations, export potential, IP protection in traditional arts, community-driven licensing, cultural appropriation safeguards.
WHY IT MATTERS?
Opens pathways for international commercial growth and passive income. Also, vital for inclusive growth, particularly for rural and indigenous creative communities.
Forum 2
Beyond Ownership: Licensing, Royalties & Global IP Market Access for Malaysian Creatives
FOCUS
Global licensing deals, royalty management, collective rights organizations, export potential, IP protection in traditional arts, community-driven licensing, cultural appropriation safeguards.
WHY IT MATTERS?
Opens pathways for international commercial growth and passive income. Also, vital for inclusive growth, particularly for rural and indigenous creative communities.
Forum 2
Beyond Ownership: Licensing, Royalties & Global IP Market Access for Malaysian Creatives
FOCUS
Global licensing deals, royalty management, collective rights organizations, export potential, IP protection in traditional arts, community-driven licensing, cultural appropriation safeguards.
WHY IT MATTERS?
Opens pathways for international commercial growth and passive income. Also, vital for inclusive growth, particularly for rural and indigenous creative communities.
Forum 3
Rakyat-Centric Creativity: Community-Driven Hubs for Social Cohesion, Youth Development & Economic Upliftment
FOCUS
Creative hubs as safe spaces and platforms for community storytelling, inclusion, and economic access, Urban planning meets creative economy—turning cities into vibrant, liveable creative ecosystems
WHY IT MATTERS?
Underscores the role of creativity in nation-building, especially in underserved communities. Also, aligns with placemaking, tourism, and local identity building.
Forum 3
Rakyat-Centric Creativity: Community-Driven Hubs for Social Cohesion, Youth Development & Economic Upliftment
FOCUS
Creative hubs as safe spaces and platforms for community storytelling, inclusion, and economic access, Urban planning meets creative economy—turning cities into vibrant, liveable creative ecosystems
WHY IT MATTERS?
Underscores the role of creativity in nation-building, especially in underserved communities. Also, aligns with placemaking, tourism, and local identity building.
Forum 3
Rakyat-Centric Creativity: Community-Driven Hubs for Social Cohesion, Youth Development & Economic Upliftment
FOCUS
Creative hubs as safe spaces and platforms for community storytelling, inclusion, and economic access, Urban planning meets creative economy—turning cities into vibrant, liveable creative ecosystems
WHY IT MATTERS?
Underscores the role of creativity in nation-building, especially in underserved communities. Also, aligns with placemaking, tourism, and local identity building.
event highlight
CRE8Biz XCHANGE Business matching
The CRE8Biz XChange matching sessions are designed as semi-structured, high-engagement interactions that prioritize meaningful connections over transactional pitches. Each round is optimized to balance efficiencywith authenticity, ensuring both entrepreneurs and anchor brands derive value.
Objectives
Enable real-time B2B, B2G, and B2C deal flow
Match startups with investors, distributors, and mentors
Drive measurable KPIs: MoUs, pilot projects, partnerships
Facilitate licensing, strategic alliances, and co-productions
event highlight
CRE8Biz XCHANGE Business matching
The CRE8Biz XChange matching sessions are designed as semi-structured, high-engagement interactions that prioritize meaningful connections over transactional pitches. Each round is optimized to balance efficiencywith authenticity, ensuring both entrepreneurs and anchor brands derive value.
Objectives
Enable real-time B2B, B2G, and B2C deal flow
Match startups with investors, distributors, and mentors
Drive measurable KPIs: MoUs, pilot projects, partnerships
Facilitate licensing, strategic alliances, and co-productions
event highlight
CRE8Biz XCHANGE Business matching
The CRE8Biz XChange matching sessions are designed as semi-structured, high-engagement interactions that prioritize meaningful connections over transactional pitches. Each round is optimized to balance efficiencywith authenticity, ensuring both entrepreneurs and anchor brands derive value.
Objectives
Enable real-time B2B, B2G, and B2C deal flow
Match startups with investors, distributors, and mentors
Drive measurable KPIs: MoUs, pilot projects, partnerships
Facilitate licensing, strategic alliances, and co-productions
Total fund of
RM 80,000
CRE8Fund is a competitive grant platform for creative industry players in Selangor with the potential to activate the creative ecosystem, generate innovative ideas, and support the development of high impact projects.
CRE8Fund is a competitive grant platform for creative industry players in Selangor with the potential to activate the creative ecosystem, generate innovative ideas, and support the development of high impact projects.
Criteria
New and existing creative entrepreneurs.
New and existing creative entrepreneurs.
New and existing creative entrepreneurs.
Creative startups and community collectives.
Creative startups and community collectives.
Creative startups and community collectives.
TVET students in design, animation, media, culture, and related fields.
TVET students in design, animation, media, culture, and related fields.
TVET students in design, animation, media, culture, and related fields.
Growing micro-companies in the creative sector.
Growing micro-companies in the creative sector.
Growing micro-companies in the creative sector.
Not blacklisted from any financial or non-financial institutions.
Not blacklisted from any financial or non-financial institutions.
Not blacklisted from any financial or non-financial institutions.
Prizes
RM 20,000
1st Place
RM 20,000
1st Place
RM 20,000
1st Place
RM 15,000
2nd Place
RM 15,000
2nd Place
RM 15,000
2nd Place
RM 10,000
3rd Place
RM 10,000
3rd Place
RM 10,000
3rd Place
RM 5,000 each
Consolation Price
RM 5,000 each
Consolation Price
RM 5,000 each
Consolation Price
thematic forum
Heritage & Culture of the Future
Projects that elevate heritage arts, traditional crafts, music, food, or local culture into modern forms through technology, commercialisation, or social activism.
Digitalisation of wayang kulit / batik
Modern fashion based on heritage textiles
Interactive Selangor heritage applications
Community history documentaries
Heritage & Culture of the Future
Projects that elevate heritage arts, traditional crafts, music, food, or local culture into modern forms through technology, commercialisation, or social activism.
Digitalisation of wayang kulit / batik
Modern fashion based on heritage textiles
Interactive Selangor heritage applications
Community history documentaries
Heritage & Culture of the Future
Projects that elevate heritage arts, traditional crafts, music, food, or local culture into modern forms through technology, commercialisation, or social activism.
Digitalisation of wayang kulit / batik
Modern fashion based on heritage textiles
Interactive Selangor heritage applications
Community history documentaries
Creative Solutions for Community
Art and media-based innovations addressing social, educational, environmental, or community welfare issues through creativity.
Street theatre for community advocacy
Educational animation for rural students
Art platforms for B40 youth
Interactive community mural projects
Creative Solutions for Community
Art and media-based innovations addressing social, educational, environmental, or community welfare issues through creativity.
Street theatre for community advocacy
Educational animation for rural students
Art platforms for B40 youth
Interactive community mural projects
Creative Solutions for Community
Art and media-based innovations addressing social, educational, environmental, or community welfare issues through creativity.
Street theatre for community advocacy
Educational animation for rural students
Art platforms for B40 youth
Interactive community mural projects
Media, Technology & Digital Content
Production of technology-based creative products such as digital content, games, animation, AR/VR, and other scalable creative projects with high global market potential.
Local short animation series, short films
Malaysia-themed indie games
Art/creative podcasts for youth
AI platforms for graphic/script design
Media, Technology & Digital Content
Production of technology-based creative products such as digital content, games, animation, AR/VR, and other scalable creative projects with high global market potential.
Local short animation series, short films
Malaysia-themed indie games
Art/creative podcasts for youth
AI platforms for graphic/script design
Media, Technology & Digital Content
Production of technology-based creative products such as digital content, games, animation, AR/VR, and other scalable creative projects with high global market potential.
Local short animation series, short films
Malaysia-themed indie games
Art/creative podcasts for youth
AI platforms for graphic/script design
Creativity in Local Businesses & Products
Development of creative products such as design, fashion, edible art, local souvenirs, and innovative services—placing creativity at the heart of the economy.
Edible art products (creative packaging)
E-commerce platforms for local artists
Fashion collections with social messages
Recycled furniture product design
Creativity in Local Businesses & Products
Development of creative products such as design, fashion, edible art, local souvenirs, and innovative services—placing creativity at the heart of the economy.
Edible art products (creative packaging)
E-commerce platforms for local artists
Fashion collections with social messages
Recycled furniture product design
Creativity in Local Businesses & Products
Development of creative products such as design, fashion, edible art, local souvenirs, and innovative services—placing creativity at the heart of the economy.
Edible art products (creative packaging)
E-commerce platforms for local artists
Fashion collections with social messages
Recycled furniture product design
How to apply
Scan the QR to submit your idea & proposal.
Top 10 will be selected for final pitching at Selangor Creative Economy Expo 2025 (SCEE25)
Judging will be based on innovation, impact, market potential & execution.
Speakers
meet the speakers
dr mohd afzanizam abdul rashid
Chief Economist
Bank Muamalat Malaysia Berhad
dr mohd afzanizam abdul rashid
Chief Economist
Bank Muamalat Malaysia Berhad
dr mohd afzanizam abdul rashid
Chief Economist
Bank Muamalat Malaysia Berhad
ahmad hakym bin ahmad hilmy
Managing Partner
Sketchnation Media Group
ahmad hakym bin ahmad hilmy
Managing Partner
Sketchnation Media Group
ahmad hakym bin ahmad hilmy
Managing Partner
Sketchnation Media Group
Izan Satrina
Senior Director
Thinkcity
Izan Satrina
Senior Director
Thinkcity
Izan Satrina
Senior Director
Thinkcity
Zul Abas
Director
Kotajail and Joho
Zul Abas
Director
Kotajail and Joho
Zul Abas
Director
Kotajail and Joho
yushairi baharudin
Assistant Vice President
SME Bank
yushairi baharudin
Assistant Vice President
SME Bank
yushairi baharudin
Assistant Vice President
SME Bank
Anna Karina Jardin
Artist / Creative Program Management Specialist
Artdialogo
Anna Karina Jardin
Artist / Creative Program Management Specialist
Artdialogo
Anna Karina Jardin
Artist / Creative Program Management Specialist
Artdialogo
Naquyah Binti Burhanuddin
Creative Content Director
Les' Copaque Production Sdn Bhd
Naquyah Binti Burhanuddin
Creative Content Director
Les' Copaque Production Sdn Bhd
Naquyah Binti Burhanuddin
Creative Content Director
Les' Copaque Production Sdn Bhd
Zulhilmi Aizat Bin ahmad jaffri
Assistant Director, Copyright Division
MyIPO
Zulhilmi Aizat Bin ahmad jaffri
Assistant Director, Copyright Division
MyIPO
Zulhilmi Aizat Bin ahmad jaffri
Assistant Director, Copyright Division
MyIPO
Ali Alasri
Partner, ERTI Research Collective
Thinkcity
Ali Alasri
Partner, ERTI Research Collective
Thinkcity
Ali Alasri
Partner, ERTI Research Collective
Thinkcity
Professor Dr. Ida Madieha binti abdul ghani azmi
Dean, Ahmad Ibrahim Kulliyyah of Laws
IIUM
Professor Dr. Ida Madieha binti abdul ghani azmi
Dean, Ahmad Ibrahim Kulliyyah of Laws
IIUM
Professor Dr. Ida Madieha binti abdul ghani azmi
Dean, Ahmad Ibrahim Kulliyyah of Laws
IIUM
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creative sectors
booth layout
Level 1
Level 2
Level 1
Legend
CORPORATE BOOTH
EXHIBITION
LEISURE AREA/CHARGING PORT
BOOTH
BACKDROP
BOOTH
Booth type
Corporate booth
Size 30x30 ft
Raw Space
Event carpet required
Normal plug point
Booth signage given (2x6 ft)
Custom design & plan required
Booth type
Corporate booth
Size 30x30 ft
Raw Space
Event carpet required
Normal plug point
Booth signage given (2x6 ft)
Custom design & plan required
Booth type
Corporate booth
Size 30x30 ft
Raw Space
Event carpet required
Normal plug point
Booth signage given (2x6 ft)
Custom design & plan required
Booth type
Booth level 1
Size 10x10 ft indoor tent provided
Open for F&B and Creativepreneur
Power point provided
1 table & 2 chairs
Booth type
Booth level 1
Size 10x10 ft indoor tent provided
Open for F&B and Creativepreneur
Power point provided
1 table & 2 chairs
Booth type
Booth level 1
Size 10x10 ft indoor tent provided
Open for F&B and Creativepreneur
Power point provided
1 table & 2 chairs
Booth type
leisure area/charging port
Size 10x10ft
Charging ports placement
Leisure area
Eating area
Open for sponsors**
Booth type
leisure area/charging port
Size 10x10ft
Charging ports placement
Leisure area
Eating area
Open for sponsors**
Booth type
leisure area/charging port
Size 10x10ft
Charging ports placement
Leisure area
Eating area
Open for sponsors**
meet the partners
meet the partners
faq
Frequently ask question
Frequently ask question
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What is the Selangor Creative Economy Expo (SCEE25)?
What is the Selangor Creative Economy Expo (SCEE25)?
What is the Selangor Creative Economy Expo (SCEE25)?
When and where is the event happening?
When and where is the event happening?
When and where is the event happening?
Who should attend this event?
Who should attend this event?
Who should attend this event?
Is there a fee to attend?
Is there a fee to attend?
Is there a fee to attend?
How do I register to attend the event?
How do I register to attend the event?
How do I register to attend the event?
Can I attend without registering in advance?
Can I attend without registering in advance?
Can I attend without registering in advance?
What are the key components of the event?
What are the key components of the event?
What are the key components of the event?
What is the CRE8Biz Xchange?
What is the CRE8Biz Xchange?
What is the CRE8Biz Xchange?
How do I join the CRE8Biz Xchange?
How do I join the CRE8Biz Xchange?
How do I join the CRE8Biz Xchange?
How can I become an exhibitor?
How can I become an exhibitor?
How can I become an exhibitor?
Join Now!
see you in
01D 13H 59M 18S
1D 13H 59M 18S
01D 13H 59M 18S
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